Business models for digital economy

With the advances of the digital economy, business models become fundamental to enhance the success of companies. Building an appropriate business model promotes competitive, sustainable advantages and better financial results for companies.

The CCG/ZGDV Institute has a team specialized in building business models for the digital transition, supporting organizations to define and improve their operational strategies. Through a holistic approach, it is possible to identify opportunities for business model innovation, monitor and analyze the impact on organizations and their stakeholders, as well as assess the integration of circular and sustainable concerns in the evolution of business models.




The CCG/ZGDV supports organizations through the following activities:


  • Mapping strategic measures for the digital transition
  • Study of the impact of decisions on the business models of organizations
  • Definition of the matrix of innovations in Business Models
  • Development of skills, associated with the fundamentals of organization and management



Define a value strategy considering one's own capabilities and resources 

Maintaining and boosting the continuous creation of value, in the face of competitive and constantly evolving markets, is a recurring challenge. This requires organizations to focus on what is most important and on the strengths contained in their capabilities and resources.



Align the company's offering with customer expectations

Conceptualize and implement models aligned with demand needs and supply opportunities, taking into account the financial viability of the organization. The diversification, transformation or reinvention of the offer, through innovation, is a mandatory commitment.



Striking a balance between costs and income 

Minimize the costs associated with activities and resources, and maximize the profits associated with value creation, without disappointing customer expectations. A balance influenced by the contexts: economic, environmental, social and cultural, in a holistic vision that encompasses the different partners.


Maintain a competitive and sustainable business

Respond to the challenge of building a model based on sustainable measures, aligned with the concerns of the circular economy and adapted to the particularities of each company. The adoption of benchmarks and support tools, combined with the analysis of best practices by the various sectors, serve to support decision-making.